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Finish Line started with a focus on small batch production, product development, and quality control. Building brand identity and expanding the Bicycle Care category soon became a priority. In 1990, Finish Line recognized the international potential for its bicycle lubricants and began exporting to Germany and England. The company then started attending European and Asian bike shows, which helped fuel additional global expansion.
In recent years, Finish Line has focused on educating cyclists on how to choose and use the Finish Line lubricants, cleaners, and cleaning tools that best suit their bikes, the riding conditions, and their personal commitment to bike maintenance.
The product offering includes a range of brushes to tackle any cleaning job, making them great for cleaning bicycles, motorcycles, and automobiles. Each set includes a chain for hanging the brushes after use, and a user guide is provided on the back of the card.
The company's commitment to quality and innovation has been instrumental in its success. Finish Line's focus on small batch production has allowed it to maintain a high level of quality control, ensuring that each product meets the company's stringent standards.
As the company has grown, it has recognized the importance of building a strong brand identity. The Bicycle Care category has become a key focus, as Finish Line seeks to position itself as a leader in the industry. The company's efforts to expand globally have also been a significant driver of growth, with the company's products now being sold in numerous countries around the world.
Looking to the future, Finish Line is poised for continued success. The company's focus on education and providing cyclists with the tools they need to properly maintain their bikes is likely to be a key factor in its continued growth. Additionally, the company's commitment to innovation and quality is sure to keep it at the forefront of the industry.
In conclusion, Finish Line's journey has been one of steady growth and evolution. From its humble beginnings as a small-batch producer of bicycle lubricants, the company has grown into a global leader in the Bicycle Care category. With a focus on quality, innovation, and education, Finish Line is well-positioned to continue its success in the years to come.
product information:
Attribute | Value | ||||
---|---|---|---|---|---|
is_discontinued_by_manufacturer | ‎No | ||||
product_dimensions | ‎13.25 x 5.15 x 3.5 inches; 4 ounces | ||||
item_model_number | ‎811000001 | ||||
department | ‎mens | ||||
date_first_available | ‎August 10, 2009 | ||||
manufacturer | ‎Finish Line | ||||
country_of_origin | ‎China | ||||
best_sellers_rank | #30,451 in Sports & Outdoors (See Top 100 in Sports & Outdoors) #18 in Bike Cleaning Tools | ||||
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